Courseware

Course Prerequisites

(Course Requirements)

Courses must be done in sequence to ensure optimum effectiveness for all online course students.

• A printed or e-book copy of The 29 Natural Laws of Sales^TM

• Zoom^® Capability for lesson reviews & Q/A

• E-mail capability for BCA & Student Communications

STEP #1:

“The Fundamentals”

Enlightenment concerning the necessities for establishing a successful business or sales career once understood and applied.

“Introduction”

“The Foundation”

$95 per person

STEP #2

“Book One – Natural Laws of Sales 1-8”

Establishing the exact foundation necessary for creating positive relationships with all sales opportunities and prospects

NLS 1 – “Communication”
NLS 2 – “Communication Essentials”
NLS 3 – “Rapport”
NLS 4 – “Listening”
NLS 5 – “Questions”
NLS 6 – “Answers”
NLS 7 – “Interest”
NLS 8 – “Divided Attention”

$355 per person

STEP #3

“Book Two – Natural Laws of Sales 9-11”

The critical factors that determine the success or failure of any sales opportunity: namely, how to discover and handle a prospective customer or client’s real problems, needs, or wants.

NLS 9 – “The Sales Factors”
NLS 10 – “Problems and Needs”
NLS 11 – “Problems, Needs, and Closing”

$275 per person

STEP #4

“Natural Laws of Sales 12-17”

What successful individuals working in sales and business development must do and must not do if they are to maximize their chances for consistently closing new business.

NLS 12 – “Speeches, Pitches, and Scripts”
NLS 13 – “Technical Competence”
NLS 14 – “An Ideal Sales Process”
NLS 15 – “The Sales Staircase”
NLS 16 – “Viewpoint”
NLS 17 – “Perception”

$325 per person

STEP #5

“Book Four – Natural Laws of Sales 18-28”

The optimal habits, practices, and strategies that, when built on the foundation of The 29 Natural Laws of Sales, guide one onto the path traveled by all the star salespeople that preceded them.

NLS 18 – “Persistence”
NLS 19 – “Planning and Preparation to Win”
NLS 20 – “Speed”
NLS 21 – “Choice”
NLS 22 – “Prospect Scarcity”
NLS 23 – “Hard Work”
NLS 24 – “Time”
NLS 25 – “Features vs. Benefits”
NLS 26 – “Abundance”
NLS 27 – “Production”
NLS 28 – “Price Objections”

$395 per person

STEP #6

“The Sales Professional”

Successful sales professionals are made and not born. This law stands by itself as a major point of truth that exposes what is clearly a very large untruth indeed. The idea that salespeople are somehow “born” has been disseminated due to ignorance, sweeping confusions, or perhaps even for deliberately destructive reasons.

NLS 29 – “The Sales Professional”

$225 per person

STEP #7

“Your Path to Sales Stardom”

The exact road map and actual tools for creating an abundant pipeline of highly closable sales prospects.

• The BCA 4-Column Detective™

• Instructions for Completing The BCA 4-Column Detective

• The BCA 4 Diamonds of Client Based Marketing™

• Maxims for Winning the Competitive Battles™

$390 per person

“Special Total Fee for All NLS Online Course Sections”

$1,750 per person